Become a Superhero Agile Coach

BECOME THE SUPERHERO AGILE COACH LEADERS LISTEN TO - IN 6 MONTHS

A high-precision, 1-to-1 mentorship that turns a capable Scrum Master into a business-savvy Agile Coach with credibility, confidence, and a six-figure trajectory.

Together, we’ll co-create your next-level career strategy:

Career transformation at team level: move from dependable Scrum Master to a credible team-level Agile Coach who builds trust with Product Owners and first-line leaders.
Impact your team can feel: run deeper coaching and facilitation that improves flow, predictability, and engagement—and shows up in sprint outcomes.
Guide the team to real outcomes: turn goals (OKRs or sprint goals) into measurable improvements you can point to.
Bridge the business gap: understand how your organisation actually works (customers, value streams, costs, risk, incentives) so your coaching aligns with what the business needs now.
Advance your career with confidence: earn ICAgile ACC, define your Agile Coach identity, and step into higher-impact responsibilities.

Book a call with Steve and we'll discuss your goals, and dreams, no obligation.

How is this different from everything else I’ve seen?

This isn’t “another” course. It’s a career lift.
You’ll build the capability, confidence, and context to coach real teams—and create results your team and their leaders actually notice.

Career transformation—by design
Step from Scrum Master to credible team-level Agile Coach. We’ll sharpen your identity, strengthen your presence, and grow the relationship skills to coach teams, Product Owners, and first-line leaders.
Business Acumen—the missing bridge
Learn how the business really runs: customers, value streams, cost of delay, risk, trade-offs. Coach in a way that serves real priorities and drives genuine change for the team and the wider organisation.
Tailored, focused guidance that travels with you
Get playbooks, templates, coaching scripts, and real examples—plus between-session support—so you always know the next right move and momentum never stalls.
Mentoring with momentum
A clear 6-month plan, bi-weekly 1:1s, in-depth assessments, and ongoing check-ins—so you keep moving even when the work is messy.

You’re not buying more training.
You’re buying speed—wins in weeks, not years.
You’re buying certainty—a plan, practice, and feedback loop (with accountability) that beats guessing.
You’re buying career transformation—from facilitator to trusted team-level coach with results you can point to.

Six months to the coach you know you can be.

What’s in it for me?

When you invest in the Superhero Agile Coach Programme, you’re not buying sessions—you’re stepping into a six-month personal transformation.
This programme is built to fast-track your confidence, capability, and earning power—and set you on a path to bigger rooms when you’re ready.

Here’s what you get (and what it gives you):

✅ 6 months of 1-to-1 mentorship with Steve — 12 private, high-impact sessions to move from steady Scrum Master to credible team-level Agile Coach—with a clear plan, practice, and feedback every step.
✅ ICAgile Certified Coach (ACC) training—included — A focused 2-day immersive that validates your growth, opens interview doors, and gives you tools you can use the next day.
✅ Business Acumen—the missing bridge — Learn how the business really runs: customers, value streams, cost of delay, risk, trade-offs—so your coaching backs real priorities and creates change teams and leaders notice.
✅ In-depth assessments + tailored development reports — Baseline strengths and gaps, then leave with a practical 90-day plan and a personalised recommendations report to guide your growth.
✅ Resource vault + between-session support — Access playbooks, templates, coaching scripts, and real examples—plus message support between sessions—so you always know the next right move and momentum never stalls.
✅ Partner Coach Pathway (invite-only) — Priority consideration for Agilistic client placements and mentoring opportunities after graduation.

This is the shortcut to becoming the coach your team trusts now—and the professional who can reach for more next.

How do I know this is real?

Because I’ve walked this path—and I know where it leads.

I spent 15+ years in the trenches of delivery, leadership, and transformation—starting as a frustrated Scrum Master and becoming a respected Agile Coach trusted by major organisations. I remember feeling invisible… doing all the “right” things and still wondering if any of it mattered.

What changed wasn’t another framework. It was confidence built on clarity, practice, and proof—learning how the business actually works, coaching teams to measurable outcomes, and showing value leaders could see.

Today, I run a thriving coaching practice and mentor Agile professionals worldwide. The programme you’re reading about is the distilled version of that journey: a clear, repeatable system to help you build confidence, credibility, and results—faster and with more depth than figuring it out alone.

This isn’t theory or recycled slides. It’s the work that works.

Results don’t happen by chance.
They’re built—on awareness, intent, and the right guidance. I’ll bring the system and the support. You bring the commitment. Together, we build a coach people trust—and a career that keeps opening.

What’s really holding you back?

It isn’t skill or effort. It’s the quiet resistance underneath — the stories that keep you smaller than you need to be.

You default to “dependable facilitator.” Not because you can’t lead, but because it’s safer than stepping up as a team-level coach with a point of view.
You’ve been let down by courses. Certificates, books… and still unseen. When real change appears, a voice whispers, “What if this is more of the same?”
You think it must take years. You’ve been told influence and income arrive only with time served. What if the shift isn’t longer… it’s smarter?
You haven’t seen what six months can do. Focused mentoring—clarity, challenge, support—can compress a decade of trial-and-error into visible progress your team and leaders notice.
There’s a missing bridge: Business Acumen. You were taught agile—not how the business runs (customers, value streams, costs, risk). Without that, coaching lands soft.

Everything changes when you’re guided by someone who’s walked the path—and gives you the confidence, language, and plan to move.

This isn’t another course. It’s six months of guided change—applied at work.
Deep down, you’re ready.

🗓️ Book a 30-min Fit Call

Get your Agile Coach Credentials

Become a certified Agile Coach — and a confident, sought-after leader of change.

This isn’t just another certification course. It’s a 2-day immersive learning experience followed by a mentorship journey where you’ll join our next cohort of practising coaches to deepen your skills, gain real-world confidence, and earn your ICAgile Certified Professional in Agile Coaching (ICP-ACC) badge.

Over two focused days, you’ll:

Learn the core coaching competencies every Agile Coach must master — listening, questioning, feedback, and facilitation.
Practise live with peers and mentors who will challenge and support you.
Discover how to shift from teaching frameworks to transforming teams.

Then, through your mentoring sessions, you’ll bridge the gap between knowledge and mastery — applying what you’ve learned in real scenarios, with expert guidance at every step.

This is your path to becoming an Agilistic-approved coach — equipped, confident, and ready to lead meaningful change.

It’s not you. It’s the system—and you can learn to move it.

It isn’t a lack of skill or effort. Most Scrum Masters plateau not because they’re weak, but because they’re working against the grain.

Mixed signals from leadership. “We want agile”—but ways of working don’t change.
Teams stuck in compliance. Ceremonies happen; ownership doesn’t.
Cultures that prize output over learning. Delivery wins the day; discovery never gets air.
Education without navigation. Courses and certificates add theory, not the ability to handle people, politics, and power.

You’re not at fault for feeling overlooked. But you are responsible for your next move.

The next level doesn’t come from doing more of the same. It comes from learning to lead through resistance, to align coaching with how the business really works, and to make measurable progress visible—especially when others can’t see it yet.

That’s what this programme gives you: the confidence, language, and guidance to move teams forward in real contexts—not ideal ones.

Why now?

The gap between Agile professionals who adapt — and those who fade into irrelevance — is widening faster than ever.

The old model of being “the servant leader who runs ceremonies” is collapsing under the pressure of a new world that rewards influence, business awareness, and measurable impact.

AI is rewriting how teams deliver.

Executives are demanding outcomes, not frameworks.

And organisations are looking for Agile Coaches who can lead transformation — not just facilitate it.

Right now, the window is wide open to redefine who you are, how you work, and the value you bring.

But that window won’t stay open forever.

If you don’t make your move, someone else in your organisation — or on LinkedIn — will.

And the cost of standing still today will be far greater than the cost of stepping forward with intention.

This isn’t just a chance to level up your career.

It’s a chance to stay relevant, respected, and in demand for the decade ahead.

Why should I trust you?

Because I’m not offering you a theory, a trend, or another Agile fad.

Everything I teach is built on hard-won experience — real-world transformation across retail, telecoms, finance, healthcare, and government.

I’ve spent over 15 years leading teams, coaching leaders, and helping organisations move from chaos to clarity — not in a classroom, but in the trenches.

I know the road because I’ve walked it.

I’ve lived the imposter moments, the corporate resistance, the burnout, and the breakthroughs.

I’ve seen what works — and what quietly kills momentum.

But beyond that, I’m not here to coach from the sidelines.

I’m here to stand shoulder to shoulder with you — to challenge you, support you, and help you build the confidence, credibility, and career you’re capable of.

Because your next level deserves more than another certification or checklist.

It deserves partnership, precision, and transformation.

How does it work?

After being accepted into the Superhero Agile Coach Programme, here’s how your journey unfolds:

✅ We meet every two weeks for focused, one-hour mentorship sessions — virtually or in person — guiding you step-by-step through your transformation from Scrum Master to Agile Coach.

✅ We begin with a deep career and impact audit — identifying where you’re strong, where you’re stuck, and the opportunities that will move the needle fastest.

✅ We co-create your transformation roadmap — aligning your goals, behaviours, and positioning with the six IMPACT pillars: Influence, Mastery, Presence, Agility, Customer-Centricity, and Transformation.

✅ You’ll attend a two-day ICAgile Certified Coach (ACC) training — a practical, immersive training that cements your credibility and accelerates your confidence, plus .

✅ We build your authority plan — clarifying your narrative, influence, and visibility so that your value is recognised, rewarded, and sought after.

✅ You gain access to The Agile Mastery Club — your space for continued support, collaboration, and momentum between sessions.

And when you enrol, you’ll discover something powerful: I’m not the magic bullet — you are.

Over these six months, you’ll begin to see yourself differently — not as a facilitator of process, but as a leader of transformation.

And once you truly see who you are and what you bring to the table, everything in your career begins to change.

Do you qualify for the Superhero Agile Coach Programme with Steve Martin?

This experience isn’t for everyone — and that’s intentional.

I only work with a small group of professionals each year who are truly ready to elevate their career, influence, and income.

Who this is for:

🌟 You’re an experienced Scrum Master, Agile Coach, or Delivery Lead who knows you’re capable of more — but aren’t sure how to take the next step.

🌟 You’ve already invested in your growth (training, certifications, books) — but you’re still not seeing the recognition, confidence, or opportunities you deserve.

🌟 You’re ready to take action — to be challenged, held accountable, and guided through real, measurable transformation.

🌟 You value integrity, depth, and mastery — and you want to become the kind of leader people trust, follow, and remember.

Who this is NOT for:

❌ Those looking for another course, badge, or checklist.

❌ People who want shortcuts without introspection or effort.

❌ Scrum Masters who are content with comfort and predictability.

❌ Anyone unwilling to be coached, challenged, and supported at a deeper level.

How can I get started?

Because of the depth of this mentorship, only a small number of places are available each year.

Each participant is personally selected to ensure the right fit — for you, and for me.

If you’re serious about accelerating your career, earning what your impact deserves, and stepping into your full potential as an Agile Coach, the next step is simple:

🗓️ Book a 30-minute Fit Call — plus a short pre-call questionnaire. We’ll review it together, align on goals, and—if it’s right—lock in your start. Flexible payment options available.

Six months.
One mentorship.
A career transformation.

Now that you're ready to level up, I've got good news for you: It works, it's doable, and you can do it!

🗓️ Book a 30-min Fit Call

What Do I Have to Lose?

More than you might think.

If you don’t take this step, you risk spending years stuck in the same cycle — attending more courses, collecting more certifications, and pouring energy into teams that still don’t change.

You risk watching others step into the roles, influence, and opportunities you’re more than capable of — while you keep waiting for someone else to notice your potential.

You risk becoming comfortable with being useful instead of impactful — trapped in delivery, when you’re meant to lead transformation.

And perhaps most dangerously, you risk losing the spark that made you fall in love with this work in the first place — the purpose, the curiosity, the belief that you can change how people think, work, and lead.

This is about more than career progression.

It’s about alignment, confidence, and freedom.

It’s about building a career that reflects who you truly are — without losing your energy, your integrity, or your joy along the way.

You’ve come too far to stay invisible.

The only thing truly at risk is staying exactly where you are.